SOP AMU-023 · Part 2
Customer Onboarding & Journey
Move the buyer into the AMU Customer Journey Program.
The objective is to build a relationship rather than wait for the customer to buy again.
Day 1 — Welcome
- Thank you
- Preparation guidance
- Important approved usage information
- Support channel
Day 3 — First Check-In
- Has the customer started?
- Any preparation questions?
- Any product issue?
Day 7 — Support
Provide approved lifestyle education. Do not make personalized medical diagnoses.
Day 14 — Engagement
- Product experience
- Routine
- Questions
- Satisfaction
Day 21 — Feedback
Collect structured feedback.
Day 28 — Reorder
If appropriate, offer a reorder option.
Day 30 — Satisfaction
- Satisfied?
- Reorder?
- Referral?
- Support needed?
- Return-policy request?